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Food, People & Brand Stories: Creating Images for Brands, Press and Editorial Content
Antonella Vecciu founder of Bocconcini Bakery
I’m a London-based photographer with a slightly unusual combination of loves: food, people and telling the story behind a brand.
I work with food and drink brands, businesses, founders, chefs and PR agencies to create photography that looks great, but is also useful. Images that can work across a website, social media, a campaign, a press release or an editorial feature.
Because sometimes you need more than a beautiful photograph. You need the right photograph.
Creating images with the bigger picture in mind
A food brand might need beautiful, carefully styled food photography, but also images that tell the story around the product.
A founder or chef might need portraits that feel natural and relaxed rather than overly posed.
A PR agency might need a set of images that can work across a website, social media, press releases and publications.
A brand launch might need food, people, environment and details all photographed with a consistent look.
And sometimes, the aim is for the images to look like they could sit naturally in a magazine, rather than immediately looking like advertising.
This is where my background in the press has become a really useful part of the way I work.
An editorial eye from 11 years at OK! Magazine
Before working primarily with brands and businesses, I spent 11 years at OK! Magazine, producing photography in the fast-paced world of weekly magazines.
It taught me to look for the image that tells the story, but also, perhaps more importantly, fits the page.
When you're working with editorial photography, the photograph isn't always simply going to be dropped onto a page exactly as it was shot. You need to think about where the headline might go, how much space the story needs and how the picture will work alongside everything else on the page.
A well-considered image can give a publication more room to promote your brand. That might mean deliberately shooting with negative space so text can be placed over the image, or creating both portrait and landscape options so the picture can be used in different formats.
Those are considerations I still bring to commercial photography today.
Thinking about your image library, not just today's photograph
When I'm shooting for a brand, I'm thinking beyond the individual hero image.
Could we shoot something so it can be cut out and used separately? Can I keep the edges clean enough that the background can be extended later? Would leaving a little more space between the props give you more flexibility when the image is designed into something else?
I might shoot the same subject in both portrait and landscape. I might create a beautifully styled scene that works as a complete photograph, while also making sure individual elements could potentially be used elsewhere.
These little decisions can make a big difference to how useful your images become.
The result is a library of photography that gives you options, rather than a collection of images that only work in one particular layout.
Food photography and natural portraits
I’m a funny combination of someone who genuinely loves food photography and someone who really enjoys photographing people.
With food, I love the detail and precision of getting everything just so. The styling, the light, the texture, the little adjustments that make something look completely camera-ready.
With people, I love the interaction. There is something wonderfully collaborative about having another person in front of my lens. My job isn't just to press the shutter at the right moment. It's to create an environment where someone can relax, feel comfortable and forget, as much as possible, that they're being photographed.
That calm can make all the difference to a portrait.
Whether I'm photographing a chef, founder, team member or someone who would much rather be doing almost anything else than having their photograph taken, I want the finished images to feel like them.
Photography that works for both brands and press
One of the reasons I enjoy commercial photography so much is that a single shoot can create a really useful bank of images for different parts of a business.
Depending on the brief, your images might be used for:
press releases and PR
editorial coverage
websites
social media
LinkedIn
campaigns
marketing materials
newsletters
printed materials
presentations and other brand communications
Planning for these uses from the beginning means we're not just creating photographs that look good in a gallery. We're creating images that can actually earn their keep.
London food, portrait and brand photography
I'm a London-based photographer, based in West London, and work with clients across London and beyond.
I have a home studio in West London, but I'm equally happy working on location. That might mean a restaurant, kitchen, workplace, studio, event space or someone's home, depending on what makes sense for the story we're trying to tell.
I photograph food and drink, people, products and brands, often combining different types of photography within the same shoot.
Looking for a London photographer for food, people or brand content?
If you need photography for a food or drink brand, a founder or team, a new product, a PR campaign or an ongoing bank of brand content, I'd love to hear what you're working on.
I can help with everything from the initial ideas and shot list through to styling, photography and creating a final library of polished, natural images that you can actually use.
London Sports Therapy Photography: 101 Images, Thousands of Uses and 27% Business Growth
London Sports Therapy team portrait at The Hogarth Club, Chiswick
In October 2024, I spent two days photographing Josie and the team at London Sports Therapy at The Hogarth Club in Chiswick, West London, creating a comprehensive library of 101 professional images.
Almost two years later, those images have been used thousands of times across the business, from the website and social media to printed marketing materials and online courses.
And according to Josie, the business has grown by 27% since the shoot.
“Since our shoot with Anna in October 2024, the business has grown by 27%. Having such a large library of high-quality, professional images has made a real difference to our marketing. We’ve been able to use the images consistently across our website, social media and other marketing, helping us attract more of our ideal clients.”
Planning the shoot
Josie wanted a bank of professional images that would show not just her, but her team, their working environment and the way they work with clients.
Based at The Hogarth Club in Chiswick, the shoot needed to reflect the professional but approachable feel of London Sports Therapy, while giving Josie plenty of variety to use across her website, social media, marketing and online courses.
Josie had prepared really well for the shoot, bringing branded merchandise and uniforms for the team to wear. We also thought about the smaller details that would help reinforce the London Sports Therapy brand within the images, even little touches such as a branded tote bag hanging on the back of the clinic door.
These details might seem small, but they make a difference when you're creating a library of images that needs to feel consistent and recognisably part of the business.
We worked across two shoot days, giving us plenty of time to create a varied collection of images rather than trying to get everything done in a few hours.
A mix of portraits, people and places
The final shoot included a combination of natural light and portable studio lighting, giving us different looks and plenty of variety.
We photographed:
Natural light outdoor portraits
Indoor portraits using a portable studio set up
Individual portraits of Josie and members of the team
Group portraits
Action and lifestyle images in the gym
Outdoor gym images
Indoor gym images
Images of the team working with clients
Sports therapy assessments in the clinic room
Details of the working environment and branded elements
Using a mixture of locations, lighting and situations meant Josie wasn't left with 101 variations of the same portrait. Instead, we created images that showed the different sides of London Sports Therapy, from the team and their clinic work to assessment, treatment, strength training and outdoor exercise.
101 final images
Josie originally selected a set number of images but, having seen the full gallery, chose to add additional images to her collection. In total, she ended up with 101 final images.
The images were supplied as both large and small JPEGs, making them ready to use for different purposes, from printed marketing materials and advertising banners to websites and social media.
This is where the shoot has really come into its own.
Since the shoot in October 2024, the images have been used across the London Sports Therapy website, Google Business Profile, Instagram and LinkedIn, as well as printed marketing materials including advertising banners and leaflets.
They've also been used in Josie's online course materials.
In fact, the images have now been put to use thousands of times.
The results
27% business growth since the shoot
Josie has seen 27% growth in the business since our shoot in October 2024, and she feels that having a large library of professional images has played an important part in her marketing.
“Since our shoot with Anna in October 2024, the business has grown by 27%. Having such a large library of high-quality, professional images has made a real difference to our marketing. We’ve been able to use the images consistently across our website, social media and other marketing, helping us attract more of our ideal clients.”
101 final images
A comprehensive collection of portraits, team photographs, clinical images, gym and outdoor training images, working shots and branded details.
Thousands of uses
The images have been used across the website, Google Business Profile, Instagram, LinkedIn, printed marketing, advertising banners, leaflets and online course materials.
Nearly two years of use
The shoot took place in October 2024 and the images are still actively being used across the business today.
Why creating a library of images matters
For a business like London Sports Therapy, having a large collection of professional, consistent images means Josie can keep her marketing fresh without needing to organise a new photoshoot every time she needs an image for something different.
And because we created such a wide range of images, including portraits, team photographs, working shots, gym images, clinic images and branded details, there is something suitable for almost every piece of content.
That's one of the things I love about creating a comprehensive brand photography library. The value of a shoot isn't just in the images you use immediately afterwards. Done well, you can keep coming back to that library again and again as your business grows and your marketing needs change.
You're not just getting photographs for today. You're building an image library that can keep working for your business for years.
Looking for brand photography in West London?
If you need more than a handful of headshots and want to create a useful library of professional images for your website, social media and marketing, I'd love to help.
I work with businesses across West London and London to create natural, professional brand photography that's designed to give you plenty of content to work with, both now and long after the shoot is over.
Branding Photography for West London Massage
Erica from West London Massage
I recently photographed Erica from West London Massage at my home studio in West London, creating a collection of relaxed, natural branding images alongside video clips for her business.
Erica was lovely to work with: warm, friendly and completely at ease in front of the camera. And, as you can probably tell from the images, the massage itself looked pretty dreamy!
Natural light, soft shadows and an authentic feel
For this shoot, we kept things really simple and photographed everything using natural light.
We were lucky enough to have a lovely bright but cloudy day, which gave us beautifully soft light and gentle shadows. It was perfect for creating the calm, natural and authentic feel we wanted for Erica’s brand.
I love working with natural light when it suits the space and the brand. That doesn’t mean I’m reliant on having the perfect weather, though. If we’d needed to, I could have recreated a very similar quality of light using artificial lighting.
For me, light is light. I simply use the best available to create the look and feel we’re after.
One thing I will almost always do where possible? Switch off those overhead orangey lights. They rarely do anyone any favours!
Branding photography for West London businesses
As a West London photographer, I work with businesses and individuals to create images that feel natural to their brand and, importantly, feel like them.
Whether you need a set of personal branding portraits, lifestyle images, product photography, food photography or a mixture of stills and video, we can create a shoot around the way you actually work.
For Erica, we wanted the images to feel calm, welcoming and professional, while also giving potential clients a sense of the person behind West London Massage.
We also captured some video clips during the shoot, which will be coming soon. Having both still photography and short-form video created during the same session can be a really useful way of building a bank of content for your website and social media.
If you’re looking for a West London photographer for your next branding shoot, I’d love to hear from you.
And if, like me, you’re a parent who has made it through the summer holidays feeling slightly frazzled, a massage from Erica sounds like a very good idea right now!
You can find out more about West London Massage on Erica’s website: westlondonmassage.co.uk.
Brand Photography in Hammersmith: A Second Shoot with Acacia Growth
This was my second shoot with Ed Renshaw at Acacia Growth. Ed is a leadership and executive coach, helping leaders navigate change, growth and the challenges that come with stepping into bigger roles.
Ed had recently refreshed the Acacia Growth brand, so it was time for some new photography to go alongside it and give him a fresh bank of images to use across his website, LinkedIn and wider marketing.
For this branding photography shoot, we headed to the shared workspace in Hammersmith where Ed often works. It was a great setting for a mix of personal branding portraits, lifestyle images and corporate headshots, with plenty of different backdrops to give Ed a varied set of photographs without needing to move between locations. We also managed to shoot Ed’s intro video while we had a quiet moment in the space. Timing it well meant we could get a clean, distraction-free recording without interrupting the flow of the shoot.
Ed is one of those people who is genuinely easy to photograph. Relaxed, personable and very good at what he does, which makes capturing natural, confident images that feel like him a lot easier. I always love working with clients for a second time. There’s a familiarity there that makes the shoot really easy, and it’s nice to be able to take what we did last time and try something a little different. There was, inevitably, plenty of chat about cricket (we’re both fans – what’s happened to me?!), and quite a bit about The Oval, where Ed has worked from now they have a ‘work from here’ scheme. Next shoot at The Oval?!
If you’re looking for branding photography, personal branding portraits or corporate headshots in Hammersmith or across West London, I’d love to hear about your next shoot.
Personal Branding Photography for SCB Training, Ealing
Sarah of SCB Training in her garden personal training studio, West London
This was my third shoot with Sarah at SCB Training, a personal training business with a lovely garden studio in Northfields, Ealing.
For this shoot, we wanted to create a set of images that felt bright, energetic and approachable, while showing Sarah’s personality and the experience of training with her. Rather than everything feeling too posed, we worked with Sarah’s long-standing clients as our models, which made a huge difference. They already knew Sarah and were comfortable in the space, so the images feel natural and genuine.
I used a mix of the available light in the studio with some fill-in flash, keeping the lighting soft and natural while making sure the images retained that light, airy and happy feeling.
The shoot itself took around 1.5–2 hours, giving us plenty of time to capture a good variety of portraits, interactions and training images without making it feel rushed. Midway through the shoot, a little drizzle gave us a natural excuse for a coffee break before getting back to it. Sometimes a pause is exactly what you need to keep the energy going!
After the shoot, Sarah was able to choose her favourite images from a digital proofing gallery. I then retouched her selected images and delivered the final set ready for her to use across her website and marketing.
Keeping the retouching natural
For personal branding shoots like this, retouching isn't about changing how someone looks. It's about polishing what is already there.
I use Capture One to subtly even out skin tones, tidy up any small distractions and make sure the finished images feel consistent as a set, while keeping skin texture and personality intact. The aim is for the images to look like the person on their best day, rather than overly retouched.
It was lovely to work with Sarah again and to create another set of images that feels so true to her business and the way she works with her clients.
Brand Photography for Lem-uhn PR
One of the biggest concerns businesses have before booking a brand photography session is how much time it will take away from the working day. The good news is that, with the right planning, it's possible to create a comprehensive library of professional images in a surprisingly short amount of time.
I recently photographed the team at Lem-uhn PR during one of their team days, capturing a wide variety of images in just 90 minutes.
The brief was to create a collection of photographs that reflected the personality of the business while providing practical content for their website, LinkedIn profiles, press features and social media. During the session we captured:
Individual headshots
Relaxed branding portraits
Team photographs
Candid working images
Lifestyle content showing the team collaborating together
Because the team works remotely, bringing photography into their team day made perfect sense. Everyone was together in one place, making it an ideal opportunity to update the company's visual identity without arranging multiple shoots on different dates.
My lightweight portable lighting kit means I can move quickly between locations and adapt to different spaces with minimal disruption. Whether I'm photographing headshots, collaborative working scenes or full team portraits, I can change the setup in minutes, helping to keep the energy high and the session flowing naturally.
Following the shoot, I spent time carefully editing and professionally retouching the final selection of images, ensuring the team had a polished library of photographs ready to use across all of their marketing channels.
The best part? Once the photography was finished, the team headed straight into the next activity of their away day – a game of shuffleboard!
Combining a brand photography session with a company meeting or team-building day is one of the most efficient ways to create fresh, professional imagery, especially for businesses with remote or hybrid teams.
If you're planning a team day, strategy session or company away day, it's the perfect opportunity to refresh your brand photography while everyone is together.
Event Photography for the Female Founders Rise Report Launch
One of the things I enjoy most about event photography is that no two events are ever the same. Every venue, lighting setup and schedule brings its own challenges, and it's my job to adapt quickly while capturing authentic moments as they happen.
Earlier this year, I photographed the launch of The Rise Report for Female Founders Rise at Barclays Eagle Labs in London.
It was an inspiring morning, bringing together female founders, entrepreneurs and business leaders to celebrate the report and hear from speakers including Emmie Faust and Joanna Jensen. As well as documenting the keynote talks, I captured the atmosphere of the event, audience reactions, networking moments and the details that help tell the story of the day.
From a photography perspective, the venue presented an interesting challenge. There was very little natural light, so I used the set-up time before guests arrived to create a lighting plan with off-camera flash. Once the talks began, I switched to a much more discreet approach, allowing me to photograph the speakers and audience without causing distractions.
One of the biggest parts of professional event photography happens after the event itself. On this occasion, the images needed to be edited and delivered on the very same day to meet a Sunday Times print deadline. Working efficiently under pressure meant the organisers had high-quality images ready for immediate press coverage, social media and marketing.
Fast turnaround times are often essential for corporate events, conferences and PR launches, and it's something I always build into my workflow when clients need images quickly.
If you're organising a conference, networking event, product launch or business celebration, professional event photography ensures you have a library of high-quality images that continue to work long after the event has finished.
I always enjoy photographing events for Female Founders Rise, capturing the energy, connections and conversations that make these gatherings so valuable for the businesses and founders taking part.
Brand Photography for Lucy Pitcher, Founder of WIN – Women's Impact Network
Personal branding photography is about much more than having a good headshot. It's about creating images that communicate who you are, what you stand for, and how you want your audience to connect with your brand.
I recently had the pleasure of photographing Lucy Pitcher, founder of WIN – Women's Impact Network, creating a small collection of fresh branding portraits that reflect her warmth, professionalism and approachable leadership style.
Although this was a short session, we created a versatile set of images that Lucy can use across her website, LinkedIn profile, speaking engagements, press features and social media.
One of the things I love about brand photography is that it doesn't always require a full-day production. Sometimes a handful of thoughtfully planned images is all that's needed to elevate a personal brand and ensure there's a consistent, professional presence across every platform.
Whether I'm photographing founders, entrepreneurs or leadership teams, my aim is always the same: to create natural, authentic images that help people feel confident putting themselves and their business in front of their audience.
If you're refreshing your personal brand or launching a new business, investing in professional brand photography can make a huge difference to how your business is perceived.
It was a pleasure working with Lucy, and I'm excited to see these images being used as WIN – Women's Impact Network continues to connect and champion women across business and leadership.
Looking for a brand photographer in London?
I work with founders, entrepreneurs and businesses to create authentic brand photography, professional headshots and lifestyle imagery that tells the story of your business. Whether you need a handful of updated portraits or a complete brand image library, I'd love to help.
Branding Portraits for Real PE at Canary Wharf
When businesses bring their teams together for planning days, strategy sessions or company away days, it's the perfect opportunity to update their brand photography.
I recently photographed the team at Real PE during one of their planning days in Canary Wharf, London, capturing a wide range of imagery in a relatively short amount of time.
Rather than arranging separate photoshoots for each employee, we created a library of professional images in a single session. This included:
Individual branding portraits
Professional headshots
Small team photographs
Full group shots
Relaxed lifestyle images of the team working and interacting together
The location offered plenty of variety, allowing us to create images with different backgrounds and styles while keeping the shoot efficient and enjoyable.
To achieve a polished, consistent look, I used a combination of beautiful natural light and my portable lighting kit. Where needed, I added soft umbrella flash to lift the light and ensure everyone looked their best, regardless of the available lighting.
These types of sessions are a brilliant way for businesses to refresh their website, LinkedIn profiles, marketing materials and social media content without taking too much time away from the working day.
If your company has a team meeting, conference or planning day coming up, it's well worth considering booking a photographer at the same time. You'll come away with a versatile library of professional images that can be used across your business for months – or even years – to come.
Footie Fun 4 Kids Summer Camp Photography
Last summer I spent three days photographing and filming content for Footie Fun 4 Kids across three of their West London locations, creating a library of images and video content to showcase their popular children's football camps.
From energetic toddlers taking their first kicks of a football to confident teenagers honing their skills, every session was packed with enthusiasm, and smiles. As a photographer, these are the kinds of assignments I love, capturing genuine moments as they happen rather than relying on posed photographs.
Photographing children's sports and activity camps presents a unique challenge. The action moves quickly, expressions change in an instant, and the best moments often happen unexpectedly. My aim was to document the atmosphere of each camp, showcasing not only the football coaching itself but also the friendships, confidence and enjoyment that make these sessions so valuable for young people and allow an audience of parents to see that.
Alongside photography, I also created short-form video content that Footie Fun 4 Kids could use across their website and social media channels. Having a collection of both professional photography and video allows organisations to tell a more complete story and create engaging content throughout the year.
Much of my work focuses on product photography, food photography and brand imagery, projects like this highlight the breadth of my commercial photography work. Whether I'm photographing products in a studio, creating content for a restaurant, capturing a corporate event, or documenting a children's activity camp, the goal is always the same: creating authentic imagery that connects with people.
Based in West London, I work with businesses, brands, and organisations across London, the South East, and wider UK providing photography and video content for websites, marketing campaigns, social media and PR.
If you're looking for a West London photographer to capture an event, activity programme, summer camp, workshop or brand experience, I'd love to hear about your project.
Photographing Bec Bradbury’s Spring Menu
I recently photographed the new seasonal menu for Bec Bradbury’s Kitchen — keeping everything bright, minimal, and easy to use across different platforms.
From the start, the goal was to create images that weren’t just beautiful, but practical. Clean compositions, plenty of negative space, and layouts that leave room for text — whether that’s for menus, social content, or future campaigns.
Simple, Considered Styling
We kept the styling neutral and stripped back so nothing distracted from the food. Soft tones, subtle textures, and a consistent palette that lets everything sit together naturally.
Bec used a selection of my stock props and backgrounds, choosing pieces that felt on-brand. A mix of plates added variation without overcomplicating things, and polished wine glasses brought in a clean, elevated finish.
Lighting That Does the Work
Lighting was key to making the dishes stand out.
I used a backlight to give that fresh, airy feel, paired with a softer front-side light at an angle. That combination helps keep the shape and texture of the food really defined — so everything still feels dimensional and considered, not flat.
Built to Be Used
Everything was shot with flexibility in mind. The final images are easy to work with, whether they’re being used for print, web, or social.
Simple, bright, and ready for spring.
Toddler Meals Photography for Healthy Food Brands: A More Toddler Meals Shoot in Surrey
In December 2025 I had the pleasure of working with More Toddler Meals on location in Surrey to create commercial toddler meals photography that helps brands connect with parents. This shoot was all about showing how simple, enjoyable and practical healthy toddler food can be for busy families.
From a bright kitchen setting to a woodland location, the mix of natural light and controlled flash allowed me to capture real moments of toddlers engaging with the food, both indoors and outdoors. Alongside lifestyle shots, we included professional founder portraits and images of toddlers eating happily in high chairs or on the go.
Photography for toddler food brands has unique challenges and huge opportunities. The right images not only show the product but also tell your brand story and help parents imagine it as part of their everyday life.
In the world of healthy toddler food marketing, parents are drawn to visuals that feel authentic and reassuring. They want to see toddlers genuinely enjoying their meals, not just posed shots of products on plates. My approach to toddler photography emphasises natural interactions, practical use, and personality.
This type of photography works across your website, social media, adverts and packaging. It builds trust and makes your brand feel approachable and real, which is vital when parents are choosing food for their children.
How the Shoot Came Together
We covered several settings to show the versatility of More Toddler Meals products:
Kitchen Scenes
The kitchen environment gave a domestic, everyday feel to the photos. Using a combination of daylight and flash ensured the freeze dried toddler food looked vibrant and appetising without losing the natural look of the environment.
Woodland Outdoor Shots
Moving into the woods added a playful sense of adventure and everyday parenting. It showed how toddler meals can be part of life outside the home. These outdoor images are great for brands wanting to show practical use on the go.
Founder Portraits and Brand Storytelling
Capturing portraits of the founder added another layer to the story. For healthy toddler food brands, showing the people behind the product creates connection and builds credibility. These portraits work beautifully in About pages and brand campaigns.
Practical Tips for Toddler Food Photography
If you are a brand planning a shoot for your toddler meals, here are some practical tips based on this session:
Blend natural and flash lighting to keep images bright and authentic without harsh shadows.
Capture real moments with toddlers in action, whether they are sitting in a high chair or exploring outdoors.
Include lifestyle settings such as kitchen tables and outdoor picnics so parents can see how your product fits into everyday life.
Show the faces behind the brand with professional portraits of founders or team members.
Plan for flexibility on the day as toddlers can be unpredictable and spontaneous moments often make the best photos.
Working with Children in Commercial Photography
I absolutely love working with children. They bring joy and movement to every image. It is important to create a calm and playful environment so toddlers can be themselves. This results in more genuine expression and better visuals for your healthy toddler food marketing. Try to provide aesthetic toys for them to play with that you would be happy making it into the final images.
Seeing the final photos put to use in More Toddler Meals marketing campaigns has been hugely rewarding. These images now help the brand communicate ease of use, nutritional focus and everyday family life in a way that resonates with parents.
Ready to Elevate Your Brand with Toddler Meals Photography?
If you are a toddler food brand looking for professional photography that brings your product to life, get in touch. I would love to hear about your next project and how we can work together to create imagery that supports your brand story and marketing goals.
And if you want to learn more about the innovative approach of More Toddler Meals, be sure to check them out.
Photographing the New Paddington Afternoon Tea at Brigit’s Bakery, Covent Garden
I recently photographed the new Brigit’s Bakery collaboration celebrating the launch of the Paddington theatre show at The Savoy Theatre. The shoot took place inside the jungle-themed room at Brigit’s Bakery’s Covent Garden café, which has been transformed into a colourful, immersive world. The space is filled with playful details that capture the spirit of Paddington perfectly.
Because the room has no natural light, every image was created using the lighting I brought with me. This offered complete control over the mood and allowed me to shape the atmosphere with intention. I built up layered lighting to highlight the textures in the food, the character of the room, and of course, Paddington himself. My goal was to create images that feel warm, polished and inviting, while staying true to the theatrical styling of the space.
I always enjoy the challenge of photographing a story-driven concept like this; lighting the room, positioning the food, balancing every element in the frame, and finding the right angle to keep Paddington looking lifelike. The Paddington Afternoon Tea is full of charm and personality, and it was a pleasure to bring its visual story to life.
If your brand is developing an experience, event or themed environment and you’re looking for photography that elevates your storytelling, I’d love to chat.
Photographing Kathryn Lord of More to Organising at the Home Life & You Show, London ExCeL Centre
I recently had the chance to photograph Kathryn Lord from More to Organising at the Home Life & You Show at the London ExCeL Centre, where she was running her Kids Zone and speaking on stage. I’ve known Kat for a while, so it was great to see her in her element.
Her Kids Zone was set up with the kind of practical, child-focused thinking she’s known for. Watching families use the space made it clear how much thought she puts into making things work smoothly for both children and parents.
Kate Hall from The Full Freezer also joined the Kids Zone, reading her new children’s book, The Magic Pause Button, to the families who
dropped in.
Later in the day, I photographed Kat’s talk, where she shared down-to-earth advice about managing the flow of family life and introduced fun ideas for helping kids learn to read. She has an easy, warm way of connecting with people that draws them in, and the audience definitely responded to that.
As a photographer, it’s always enjoyable to capture someone doing work they genuinely care about, and Kat is a great example of that. I’m glad I could document a bit of what she brings to the families she supports.
My aim with event photography like this is always to capture genuine connection; the expressions and gestures, those small moments you can’t stage. Kat’s talk and her interactions with families were full of those.
Find Kat here: https://www.moretoorganising.com/
and Kate here: https://www.thefullfreezer.com/
A Personal Branding and Food Photography Session with Chef Bec Bradbury
Working with passionate creatives is always a highlight of my job as a personal branding and food photographer. One of my recent favourites was a shoot with local west londoner Brentford-based private chef Bec of Bec Bradbury’s Kitchen. Her warmth instantly puts you at ease and her eye for beautifully styled food made this project such a joy.
Leiths cookery school trained Bec has just launched her new website and I would love you to take a look. She offers a full range of services from fridge filling to fine dining celebrations and corporate events. Her bespoke menus are designed for all occasions. Bec brings such a calm and friendly energy to her work. It is exactly the presence you want from someone cooking in your home. Every dish she prepared was beautifully considered with elegant plating, refined textures, and colours that were a joy to photograph. Capturing her sample menu felt like photographing little works of art.
The shoot took place at my home kitchen studio, which is always included in my fees if you choose to shoot here. We created a mix of portraits, behind-the-scenes moments, and polished food photography to show both sides of her craft. I kept the lighting fresh, bright and natural to align with Bec’s branding. I am so happy with the final selection. The portraits feel authentic and welcoming and the food imagery suits the elevated style of her brand perfectly.
If you are launching a new website or looking to level up your brand visuals, whether you are a chef, founder, maker or creative, I would love to help you bring your story to life. As a personal branding photographer and food photographer based in Ealing and West London, I work with clients across the surrounding areas who want modern and meaningful imagery for their business.
https://www.instagram.com/becbradburyskitchen/
Yorkshire Tea Iced Launch at Excel London
A few weeks ago, I had the fun job of photographing the launch of Yorkshire Tea Iced at Excel in London.
The brief was simple: capture the fun of the day. That meant showing the atmosphere, the people enjoying the product, and all the clever details that made the activation come to life.
I always enjoy events like this because there’s a lot happening, with people chatting, laughing, and genuinely having a good time. My approach is to watch what’s going on, wait for natural moments, and quietly capture the story as it unfolds. Of course, I can never resist setting up a few shots too, like the perfect iced tea pour or a bright close-up of the drinks on the counter. I like that mix between candid and considered; it keeps things authentic but polished.
The event took place entirely indoors, so the lighting was… let’s say challenging! A mix of artificial light and awkward shadows meant it wasn’t as simple as pointing and shooting. It took a bit of technical juggling, using a blend of high ISO and a touch of fill-in flash to keep everything looking bright, fresh and full of life. Those tricky lighting situations are where experience really comes into play; they make the final result even more rewarding.
As always, I found myself drawn to the small touches that tell the story: the textures, colours, and thoughtful details that made the space feel on-brand and full of character. From the signage and props to the branded cups and displays, there was plenty to capture that tied the whole activation together.
Alongside the still photography, I also created a short video to bring the buzz of the day to life — drinks being poured, and people chatting and laughing. Stills and video together really show the full energy of an event like this; you get both the detail and the movement.
I’m a West London-based photographer, working across portraits, food, and product photography, both in studio and on location. Whether it’s a brand activation like this, a portrait session, or a new product launch, my focus is always on creating natural, high-quality images that feel true to the brand. It’s about finding that mix of technical precision and storytelling that makes an image feel alive.
The final gallery for Yorkshire Tea Iced was full of colour and energy, with a combination of candid moments, product details and lifestyle shots that captured the feel of the day perfectly.
If you’re planning a brand event or product launch in London and want professional photography that captures both the atmosphere and the finer details, I’d love to chat.
Behind the Scenes of a Luxury Brand Shoot in West London
My second brand shoot with Amy, also known as The Femtrepreneur, was all about creating a luxurious lifestyle feel that matched her bold and confident brand.
We wanted a space that felt elevated but also versatile enough to reflect her personality. After browsing location agencies, we found the perfect spot in leafy West London. The original plan was to shoot indoors to stay weather-proof, but luck was on our side: it turned out to be a beautiful day, which meant we could capture some bonus outdoor shots too.
To keep the shoot flowing smoothly, we powered through with a coffee delivery from Gail’s (highly recommend!). No time wasted chasing lattes when you’re in full creative mode.
Because we’d already moodboarded the outfits and accessories, everything came together seamlessly. Each look included a pop of pink, perfectly tying into her branding colours while adding energy and consistency to the images.
In just four hours, we created a full package of 50 professional images, and Amy also captured plenty of behind-the-scenes content. Together, that means she now has months of fresh visuals to post online, keeping her brand presence consistent and engaging.
That’s the beauty of a well-planned brand shoot: it’s calm, efficient, and delivers an incredible amount of value. I help my clients find the perfect location, plan the styling, and bring their brand vision to life, so they walk away with content that feels effortless yet impactful.
If you’re ready to elevate your own branding and make your online presence feel polished and professional, I’d love to plan a shoot that’s uniquely yours.
AZDesign
Personal Branding Photography: A Bold & Monochrome Session with AZDesign
Angela on a pink backdrop with card cut out brand asset shapes to add interest.
It’s just over a year since we worked on this shoot together, and it deserves a post. Personal branding images are more than just profile pictures; they are essential marketing tools. Whether for business websites, social media, or promotional materials, the right portrait can tell a compelling story.
Last year, I had the pleasure of photographing graphic designer Angela Zebellos at my Ealing studio, crafting a striking monochrome shoot with a pop of pink, designed to stand out in both business and social media marketing. Angela even came by the day before and hand-painted her backdrop so we could use it in situ, adding a unique, personal touch to the shoot.
The Importance of Energy in a Shoot
A successful personal branding session isn’t just about great lighting and poses. It’s about capturing personality and energy. To maintain this, I ensured Angela had rest breaks throughout the session. Additionally, if I notice someone getting uncomfortable during a shoot, we don’t just power through. Instead, I use a technique I call “photo yoga”, incorporating playful movement, shaking, and laughter to reset the energy in the room. This helps bring back a natural ease and expression, resulting in dynamic, expressive images that truly reflect the subject’s brand.
Studio Lighting & Creative Direction
Using carefully controlled studio lighting, we created a bold aesthetic that complemented Angela’s brand identity. The monochrome theme with pink accents added a modern, sophisticated touch, allowing for versatility in how these images could be used. Beyond capturing stunning portraits, we designed compositions that left space for marketing copy, ensuring Angela’s images could work seamlessly in a variety of digital and print formats.
What You Don’t See in the Final Images
While the final photographs look effortlessly polished, every shoot has its behind-the-scenes challenges. On this particular day, a group of gardeners was making quite a bit of noise for a while! Though it didn’t affect the final product, it’s a reminder that the process of capturing the perfect shot isn’t always as serene as the end result suggests. We turned up the music!
The Power of Personal Branding Photography
I delivered 52 images in this set, and it’s been a joy seeing Angela get loads of use out of them. Personal branding photography is an investment in visibility and marketing impact. Angela’s session highlights how intentional imagery can go beyond aesthetics to serve a business purpose; enhancing brand recognition, storytelling, and marketing cohesion.
More Toddler Meals
My journey with MORE Toddler Meals began in 2023 with a conversation with Ed. After packaging revisions, we finally shot the campaign at the end of 2024, providing Ed with a fresh set of images for his 2025 relaunch. MORE offers three 4x award-winning freeze-dried toddler meals that prioritise convenience, nutrition, and most importantly, real food texture.
I fully produced the shoot, from set dressing, props, to food styling, product and lifestyle photography and final retouching. This was a creatively challenging brief: we aimed to elevate the brand imagery while maintaining a warm family feel. I carefully styled the food to showcase its crucial texture. The result was a set of 22 captivating images.
This is a deeply personal brand, born from the desire of a British Army dad, deployed to Somalia, to support his full-time working wife and toddler at home. We reflected this personal touch in the imagery. We involved the real family, featuring the very children the food was originally developed for. This authentic approach also guided our choice of a home setting for the product shots.
The shoot spanned two days, encompassing both studio and outdoor settings. The studio shots evoke a modern, clean, and friendly kitchen, while the outdoor images capture children joyfully interacting, adding a human touch to the brand. This project allowed me to fully utilise my diverse skillset, encompassing food and product photography, authentic portraiture, and seamless work with children – invaluable experience gained from raising two boys myself.
Why Your Business Needs a Professional Product Photographer… in London
High-quality photography can boost your brand and increase sales.
As a business owner in London, you know the importance of standing out in a competitive market. Whether you run an e-commerce store, a retail business, or a service-based company, high-quality original product images can significantly impact how customers perceive your brand. This blog will explain why hiring a professional product photographer in London is essential for driving sales, enhancing your brand image, and staying ahead of the competition.
The Importance of High-Quality Product Photography
When consumers browse online, the first thing they notice about your product is the image. Low-quality photos can turn potential buyers away, while crisp, professional images grab attention and build trust.
Soon i’ll post a blog helping you to understand lighting, angles, and composition, making your products look their absolute best.
Why Hire a Local Product Photographer in London?
Working with a local photographer offers several advantages, including face-to-face collaboration and a deeper understanding of the London market.
Hiring a product photographer based in London means faster turnaround times, tailored shoots, and a photographer who understands the nuances of the UK audience.
You can drop your products over to my West London studio, stay for the shoot if you have time. With most clients we have already story boarded out the images I am going to create so they can just drop and go ready to receive their gallery to make final selections from.
What to Expect from a Professional Product Photography Session
Understanding what to expect can help you prepare for a successful photoshoot. From the initial consultation to the final product, here’s how the process works.
I take time to understand your brand’s unique voice and goals to create images that tell your story.
Pre-shoot planning (e.g., product style, mood boards, shot lists). We agree on the number of images, the backgrounds and props to be used. I can source props or you are welcome to provide them.
I shoot with Professional lighting and studio setups at my studio or it might be an outdoor setting that works for your brand. I go wherever needed, we are not restricted on where to shoot. I do advise though for studio photography with controlled lighting that that is at my studio.
The editing and post-production process. I edit and do a few adjustments, you then choose your final images from an online gallery that you can add notes directly to. I then deliver retouched images to you in the formats you need.
The Cost of Product Photography: An Investment Worth Making
While some business owners may consider product photography an unnecessary expense, it’s a crucial investment in your brand’s future.
High-quality product photography may have upfront costs, but the return on investment can be substantial in terms of increased sales and brand perception.
It’s not £100. Talented Angela Zeballos designer outlines the reasons why in this resent LinkedIn post: https://www.linkedin.com/posts/azdesignuk_cheap-fast-graphic-design-activity-7242472803914977281-HLJm?utm_source=share&utm_medium=member_desktop
Product image consistency is key and that is a hard thing for an amateur photographer to achieve. My product images have featured on John Lewis, showing a high level of consistency to align with their guidelines.
Choosing the Right Photographer for Your Business
Not all photographers are created equal. Look for glowing reviews and work that you love the look of when choosing a product photographer in London to ensure they meet your business needs. Choosing the right photographer ensures your brand receives the attention it deserves, consider whether the photographer sharing your businesses images will be of benefit to you.
Here are some of my client reviews:
"A real pleasure working with Anna, the results are always beautiful and she is very creative and pleasant to work with!"
"Anna is amazing. She's so professional, lovely, easy to work with, and her photographs speak for themselves. Highly recommend."
"Anna's expertise in bringing a product to life on the page is something you can both work with and rely on."
Nothing speaks louder than results
In today’s digital world, professional product photography isn’t just a luxury—it’s a necessity. If you're a business owner in London, don’t leave your product images to chance. Invest in professional photography that captures the essence of your brand and makes your products shine. Get in touch today for a consultation and let’s make your products stand out! Click here to see my product portfolio: https://www.annalachlan.com/products